Privacy Policy

Northern Estates North, LLC d/b/a Aspire Communities
Effective Date: February 16, 2026

This Privacy Policy describes how Northern Estates North, LLC d/b/a Aspire Communities (“Aspire Communities,” “we,” “us,” or “our”) collects, uses, and protects information obtained from visitors and users (“you” or “your”) of our website at https://aspire-communities.com (the “Site”). By accessing or using our Site, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Site.

1. Information We Collect

Personal Information You Provide to Us

When you interact with our Site, you may voluntarily provide personal information, including but not limited to:

  • Full name
  • Email address
  • Telephone number (including mobile phone number)
  • Mailing or physical address
  • Information submitted through our contact forms, inquiry forms, or application materials
  • Any other information you choose to provide in communications with us

Information Collected Automatically

When you visit our Site, we may automatically collect certain information about your device and usage, including:

  • IP address
  • Browser type and version
  • Operating system
  • Pages visited, time spent on pages, and other browsing behavior
  • Referring website or source
  • Cookies and similar tracking technologies (see Section 6 below)

2. How We Use Your Information

We may use the information we collect for the following purposes:

  • To respond to your inquiries and provide customer care and support
  • To communicate with you about our communities, homes, services, and events
  • To send you text messages (SMS) related to customer care, including appointment reminders, maintenance updates, community notices, and responses to your inquiries, if you have opted in to receive such messages
  • To process applications for residency in our communities
  • To improve our Site, services, and customer experience
  • To comply with legal obligations and enforce our terms
  • To protect the rights, property, or safety of Aspire Communities, our residents, or others

3. SMS/Text Messaging

If you opt in to receive text messages from Aspire Communities, we may send you SMS messages related to customer care, including but not limited to: responses to your inquiries, appointment confirmations, maintenance updates, community notices, and other service-related communications.

Your consent to receive SMS messages is not a condition of purchasing any property, goods, or services from us.

Message frequency may vary depending on the nature of your interactions with us. Message and data rates may apply depending on your mobile carrier and plan.

You may opt out of receiving text messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a one-time confirmation message. You may also text HELP for assistance or contact us at the information provided below.

We will not share, sell, or transfer your mobile phone number or any opt-in data (including consent information) to any third parties or affiliates for their own marketing or promotional purposes. We may share your information with service providers and subcontractors who assist us in delivering our text messaging program and customer care services (e.g., messaging platform providers), strictly for the purpose of supporting our communications with you.

4. How We Share Your Information

We do not sell your personal information. We may share your information only in the following circumstances:

  • With service providers and contractors who perform services on our behalf (e.g., website hosting, messaging services, IT support), subject to confidentiality obligations
  • With third parties as required by law, regulation, or legal process
  • To protect the rights, property, or safety of Aspire Communities, our residents, or the public
  • In connection with a merger, acquisition, or sale of all or a portion of our assets, in which case you will be notified of any change in ownership or use of your personal information

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes at any time.

5. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect the personal information we collect from unauthorized access, use, alteration, or disclosure. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Cookies and Tracking Technologies

Our Site may use cookies and similar technologies to enhance your browsing experience, analyze site traffic, and understand how visitors interact with our Site. You can control cookie settings through your browser preferences. Disabling cookies may affect certain features of the Site.

We may use third-party analytics services (such as Google Analytics) that collect information about your use of the Site to help us improve our content and services.

7. Third-Party Links

Our Site may contain links to third-party websites or services that are not operated by us. We are not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party sites you visit.

8. Children’s Privacy

Our Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take steps to delete that information promptly. If you believe a child has provided us with personal information, please contact us using the information below.

9. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information, including the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate personal information
  • Request deletion of your personal information
  • Opt out of receiving marketing communications from us
  • Opt out of text messages by replying STOP

To exercise any of these rights, please contact us at sales@aspire-communities.com.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make changes, we will update the “Effective Date” at the top of this page. We encourage you to review this Privacy Policy periodically. Your continued use of the Site after any changes constitutes your acceptance of the updated Privacy Policy.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:


Aspire Communities

333 Bridge St NW, STE 1700, Grand Rapids, MI 49504

Email: sales@aspire-communities.com

Phone: (616) 290-1636

Website: https://aspire-communities.com